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🏨 Hotel Sales Performance Dashboard (Power BI)

📌 Overview

This project is a Power BI dashboard designed to analyze hotel sales performance, key accounts, and customer sustainability.

It provides actionable insights into:

Room & F&B revenue

Key account contribution (Pareto 80/20)

Market segment performance

Customer retention and sustainability

Core hotel KPIs (ADR, RevPAR, Room Nights)

Note: All company names and branding are fictional and used for portfolio purposes only.

🎯 Objectives

Identify top revenue-generating companies

Analyze key accounts using Pareto logic

Track room productivity and operational KPIs

Measure customer retention duration

Support sales and revenue management decisions

📊 Key KPIs

Room Sales

F&B Sales

Total Sales

Room Nights

ADR (Average Daily Rate)

RevPAR (Revenue per Available Room)

Top 80% Key Accounts

Avg. Company Retention (Months)

Avg. New Companies per Month

📈 Dashboard Pages

Total Companies Performance – overall revenue & room nights trends

Key Accounts (Pareto Analysis) – dynamic Top 80% revenue contributors

Market Segment Analysis – segment-based performance insights

Companies Sustainability – retention and engagement analysis

🧠 Data Model

Star schema design

Fact tables: Room Revenue, F&B Revenue

Dimension tables: Date, Company, Market Segment

Clean relationships using Company_ID

Optimized DAX measures for performance

🛠 Tools & Technologies

Power BI

DAX

Power Query

🔍 Key Features

Dynamic Pareto analysis with threshold slicer

Conditional formatting for key accounts

Accurate RevPAR calculation using room-night logic

Separation of Room vs F&B analysis

Portfolio-safe anonymized data

⚠️ Disclaimer

This dashboard is created for portfolio and demonstration purposes only. All data and company names are fictional.

👤 Author

[Amr youssef] Hospitality Analytics | Power BI

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